Stratatech is an IT and consulting company that offers analysis of television marketing efforts as one of their services. To do this, Stratatech provides clients with detailed reports that measure and evaluate on-air mentions versus cost for specific televised sporting events.
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At the risk of becoming the official “In memory of VHS!” blog (see here and here, if you don’t know what I’m talking about), here’s another use for that old VCR when you replace it with a SnapStream Server or a SnapStream Mini:

How to make a VHS Video Toaster (on Instructables.com)

In this article on Slate.com by Christopher Beam, it’s mentioned that SnapStream got a nice shout-out at the Republican Party’s Tech Summit last week:

A woman named Carrie Pickett says Republicans should get hip to Snapstream, a program that lets you flag and record anything that appears on TV, like Google news alerts for video. So anytime a candidate is mentioned, they automatically have the footage.

Our product saw a bit of usage in this last election cycle, including now Secretary of State Hillary Clinton’s presidential bid and popular blogs “The Jed Report” and “Daily Kos”, so it’s cool to see that the word is spreading.

But I have one question… who is Carrie Pickett?  I’d love to know where she heard about us — if  you know who she is, please e-mail me or leave a comment here. (Yes, this feels a bit like a Craigslist Missed Connection)

As I wrote in an earlier blog post, a lot of our customers drop their VCRs and VHS tapes in favor of recording and searching TV with a SnapStream Server. So we end up seeing a lot of VCRs and VHS cassettes tapes.  A whole lot.  (Here are some photographs if you don’t believe me.)

If any of our customers were worried about what they were going to do with those VCRs and VHS cassette decks, this should give them some ideas:

• They could create a VHS plush pillow / doll
• Pluck the buttons off that VCR and make  ”Play” “Pause” “Rec” VCR buttons (magnetic or pin) (sold out, sorry!)
• Recycle all that VHS magnetic tape to make: drink coasters, clutch purse, or a tote bag

Photographs (all from Etsy.com):