»SnapStream TV Search in the World of Politics
In the fast-moving world of politics, being able to monitor television media’s reaction to political issues – in real time – and the ability to respond quickly and appropriately are key. In the case studies below, we looked into how SnapStream’s TV search technology is used to solve media monitoring problems in the realm of politics – first for a candidate running for president, and the second, for a political video blogger.
Monitoring Television in Hillary Clinton’s Race to the White House The Clinton Campaign’s switch from a combination of VCRs, DVRs and clipping services to the SnapStream Enterprise TV search appliance greatly improved their effectiveness and timeliness in reacting to issues in the fast-moving and complex world of political campaigns.
Read about how the Clinton Campaign used our TV search appliance to monitor television media.
The Jed Report’s Search for Timely Political Television: For Jed Lewison, the influential political video blogger behind the Jed Report and Daily Kos TV, SnapStream Enterprise gave him the ability to quickly and easily find and work with pertinent network TV clips, saving him both time and hassle. It enables him to focus on what was most important to him in his video blogs: the content itself.
Read about how Jed uses the SnapStream TV search appliance to streamline his workflow.
February 3rd, 2009 at 8:34 pm
[...] here’s a few examples created by Snapstream customers and users. *The use of SnapStream in politics. *The use of SnapStream to analyze television (also here) *The use of Snapstream to create montages [...]
February 18th, 2009 at 9:13 am
[...] from a diverse set of sectors have already been using the Snapstream Server. For example, Hillary Clinton’s presidential campaign used the Snapstream to monitor the media’s coverage of her and her campaign. The E! [...]